This is the preliminary (or launch) version of the 2021-2022 VCU Bulletin. This edition includes all programs and courses approved by the publication deadline; however we may receive notification of additional program approvals after the launch. The final edition and full PDF version will include these updates and will be available in August prior to the beginning of the fall semester.
BRND 651. Creative Thinking. 3 Hours.
Semester course; 2 lecture and 2 laboratory hours. 3 credits. Restricted to Brandcenter students only. Focuses on developing the creative skills necessary for solving advertising communication problems. Enables students to maximize and strengthen creative abilities through lecture, brainstorming sessions, and team-oriented strategy sessions focusing on real case projects.