MKTG 302. Marketing and Brand Strategy. 3 Hours.

Semester course; 3 lecture hours. 3 credits. Prerequisite: MKTG 301. Enrollment is restricted to students who have completed at least 54 credit hours (junior standing). Students gain knowledge of and exposure to marketing managerial and brand strategy issues. Marketing majors should take this course in the semester immediately following the term in which they complete MKTG 301.

Accounting, Bachelor of Science (B.S.)

...Principles of Macroeconomics 3 MKTG 301 Marketing Principles...and Ideation 3 SCMA 302 or SCMA 303...