The Richard T. Robertson School of Media and Culture offers a B.S. degree in Mass Communications and a Minor in Media Studies. The School has around 839 undergraduate majors and minors. About half of the undergraduate students are Foundation students, meaning they have declared mass communications as their major, but they have not yet been accepted into the School. See our advising page for more details.
The School’s approximately 430 degree-seeking undergraduate students (most taking upper-division classes) are divided among the School’s three original undergraduate academic programs of advertising (with concentrations in creative and strategic), journalism (with concentrations in digital and broadcast) and public relations. The new Media Production concentration began in fall 2021.
About 97% of all Robertson School students have Virginia residency (for VCU overall, 85%). Mass Comm students also come from 11 other states around the country and the District of Columbia.
Some student in the Robertson School are “double majoring,” while others choose to add a minor in a another field that will provide a professional advantage, such as political science, marketing, business or history.