Undergraduate Certificate in Product Innovation [View Image]

Product Innovation is all about designing a product or process to solve a problem. Keep in mind that a "product" could be a physical or digital product. In this certificate you will take classes in business, art, and engineering and work hands-on with students from other majors. In the capstone course you will gain real-world experience in product design with local companies. Employing an cross-disciplinary perspective that embodies concepts from the arts, business and engineering, undergraduate students are provided a robust learning experience to understand the challenges associated with and means for managing product design, product development, and new product introduction endeavors.

Detailed Description of Certificate & Courses Required

I'm Interested in Product Innovation- how do I get in?

You must be accepted to VCU to apply to our certificate programs. Accepted students who are Undeclared majors are welcome to apply. Once you are a VCU student here are the steps:

1. Complete the application (applications accepted on a rolling basis, apply any time!)

2. Register for INNO 200, if you have not taken it already

3. Complete an interview (You will be contacted by daVinci Center Staff via email to set this up.)

4. Wait for application review by our academic director

5. Be on the lookout for an email with our decision

What is an undergraduate certificate?

An undergraduate certificate is a set of courses you take in addition to your primary degree. These courses are meant to broaden your skills in a specific area of interest in addition to what you are studying as part of your major. For example, if you are a Psychology major and are accepted to our Product Innovation program, you would graduate with a B.S in Psychology and a Certificate in Product Innovation. You can think of a certificate as a less formal version of a minor.


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