Document Type

Textbook

Original Publication Date

2021

Description

Foundations of Business was created for use in Virginia Commonwealth University BUSN 201. In this course, students will study the concepts, principles and operations of private enterprise. They will compare and contrast sole proprietorships, partnerships, and corporations – and the advantages and disadvantages of each. Students will explore the functions of modern business management, marketing, and ethics and social responsibility that can improve or tarnish a brand. They will also look at the human resource management side of running a business, and learn how employers can motivate their employees. Finally, students will address the numbers side of running a business and examine bookkeeping, accounting, financial management, and financial statements.

The current version of the text is available at https://pressbooks.rampages.us/businessfoundation/

The work is a remix/adaption of:

Please view the acknowledgements for more information about how these 3 OER have been used. Chapter 16 includes original content provided by VCU School of Business Career Services.

This OER may still need revisions to update data and images, add/review alt-text, and review image credits.

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The creation of this open textbook was sponsored in by the part by the 2020 Affordable Course Content Awards program. For additional information about the program, please visit guides.library.vcu.edu/acca.

Date of Submission

May 2021

Abstract

The Open Educational Resource (OER), Foundations of Business, was created for use in Virginia Commonwealth University BUSN 201. In this course, students will study the concepts, principles and operations of private enterprise. They will compare and contrast sole proprietorships, partnerships, and corporations – and the advantages and disadvantages of each. Students will explore the functions of modern business management, marketing, and ethics and social responsibility that can improve or tarnish a brand. They will also look at the human resource management side of running a business, and learn how employers can motivate their employees. Finally, students will address the numbers side of running a business and examine bookkeeping, accounting, financial management, and financial statements.

Rights

Foundations of Business by Manika Avasthi is licensed under a Creative Commons Attribution 4.0 International License, except where otherwise noted.

Is Part Of

VCU Open and Affordable Course Content

Included in

Business Commons

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